05.06.2018

Custom adds to sales team

Custom Equipment has appointed Jesus Pedraza as South Central U.S. territory manager.

In his new role he will focus expanding sales and distribution development of Custom’s Hy-Brid scissor low level scissor lift range.

Pedraza joins Custom from Ahern Rentals in Texas, where he has been worked in both inside and outside sales at the company for the past 13 years, having orginally joined the company as a truck driver. Prior to his move to Ahern he was a truck driver for Jack in the Box Distribution.
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Jesus Pedraza

Vice president of sales Dan Schneider said: “With a growing construction industry, we needed someone who can continue to give our current customers and prospects in that region the attention and support they need to be successful.”

Pedraza added: “It is with great pleasure I join Hy-Brid Lifts, I look forward to establishing relationships and introducing our lifts to the South Central region. I have no doubt that both our equipment and customer service will have a great impact on the area.”