cranes & access Kran & Bühne Vertikal Days

Top 30 forms

Afi Resale
JLG Ground Support
JMS Plant Hire
Kimberly Rentals Group
Nifty Lift
Easy Lift
Emerson Crane Hire
Emerson Training Services
Collett & Sons > News > Story
E-mail this page to a colleague Print this page
Dino Lift

Big pink boom lifts

July 30, 2008 | Comments (0)

Bud PeCoy of Mid Country Machinery, the Fort Dodge, Iowa, based aerial lift dealer and rental company, and his partners Mark Swedlund, Lucas Peed and Bob Conaway, were looking to find a way to “give something back” to the community when they learned that the wife of one of their customers was suffering from breast cancer.

Seeing this as a worthwhile cause, they decided to create a breast cancer awareness campaign by purchasing two special JLG 800S telescopic boom lifts to add to their rental fleet.

On site with the pink boom

The company ordered the machines from JLG with pink paint and added the message “Reach high for the cure” as well as logos from Susan G. Komen for the Cure, the world’s largest grassroots network of breast cancer survivors and activists.

The charity's logo is included

In addition to painting and decaling the booms to promote breast cancer awareness, Mid Country Machinery also signed an agreement with the Des Moines chapter of Susan G. Komen for the Cure to donate 10 percent of all income derived from the rental of the machines for the next 54 months, an amount that is expected to total between $25,000 and $30,000.

Mid County
(L-R) , Lucas Peed, Bud PeCoy and Mark Swedlund of Mid County Machinery

Because of the current volume of hospital construction activity throughout Iowa, PeCoy plans to send the big pink JLG boom lifts to those sites as often as possible.

In fact says PeCoy, “If painting our booms pink and adding decals to support the cause can increase awareness of breast cancer, we may even order more pink booms. Hopefully, this is just the beginning of our contribution.”


Only registered users are able to add comments. Log in or register now

There are no comments.




Access Platforms
Height for Hire
Nationwide Sales banner
Lifterz Teupen
Gantic Charger
Higher Concept Software Ltd
AB 2000 Glasgow Plant and Crane Hire Specialists
ATN Platforms
IPS Banner
Hunan Runshare Heavy Industry
Mainline Access
Imer Group
Planet Platforms
Genie Lift

Click here to order your free access catalogue

Top Service Ltd - Specialist Credit Reference Agent

News Now

Mobile Website© 2001-2015 Vertikal Press Website developed by
Weiter ...