11.09.2014

Dyneema wins trademark action

Synthetic rope component supplier DSM Dyneema has succeeded in its fight to prevent a Chinese company from registering the Chyneema trademark.

The announcement follows two years of procedures, the official trademark authorities in South Korea, Canada, EU and the USA have all accepted Dyneema's opposition and rejected the application which had been made in 2011 by Zhejiang Kanglongda Gloves, primarily for gloves, but the application also listed other products including ropes and rope fibres. While perhaps best known for its ropes, Dyneema fibres are also used in protective gloves.

The trademark authorities upheld Dyneema's argument that the Chyneema name is too similar to the Dyneema brand and could create confusion with end-users buying sub-quality products that could result in serious accidents or damage. Moreover, such confusion could negatively impact the reputation of the Dyneema brand.
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Gloves with Dyneema protective fibres

Nathali Donatz, director branding & communications at DSM Dyneema said: “DSM Dyneema offers a unique product with a brand that is well covered by intellectual asset protection, including trademarks, patents, know-how, service and innovation. We have an extremely strong commitment to our customers and licensees, as well as to the end users in the various market segments we serve. As a consequence, we are determined to act to prevent producers from entering the market with products that create the erroneous impression that they are related to the Dyneema brand.”

“We have worked hard and made significant investments to achieve our strong position and reputation. Potential infringers should note that DSM Dyneema takes protection of its Dyneema brand seriously and misuse or attempts to confuse will be addressed.”