10.12.2012

JCB appoints COO in USA

JCB has named Arjun Mirdha as chief operating officer of JCB Inc in Savannah, Georgia.

Mirdha is currently vice president for sales, marketing and service but from January 1st will oversee sales, commercial operations, parts and service, manufacturing, marketing communications and product marketing for the American business.
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Arjun Mirdha

He joined JCB in 1996 as a business management manager at its Rocester plant in the UK. He moved to the company’s Baltimore, Maryland office in 1999 and then to India in 2004, where he was heavily involved in the setting up of the new machinery and engine production facility. In 2011 he moved back to the USA as sales and marketing manager at its Savannah, Georgia headquarters.

“It’s been exciting to be a part of the tremendous growth JCB has experienced in North America since returning here last year,” said Mirdha. “I am pleased to be able to serve in this new role, and I believe with JCB’s world class product and the talent and dedication of the JCB team, we will all continue to impact that growth in a positive way.”

Mirdha will report to John Patterson, chairman and chief executive of JCB North America who will continue in his current role.

“It is important to JCB to not only attract world class talent, but to develop our existing leadership team as well,” Patterson added. “Throughout his career at JCB, Arjun has provided key guidance and leadership, spearheading many successful initiatives that have led to revenue growth and promotion of the JCB brand. His new role will be pivotal to our continued success here in North America.”