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Dino Lift

Snorkel appoints Watts

June 7, 2011 | Comments (0)

Snorkel North America has appointed Steve Watts as vice-president distribution to expand its dealer network.

Watts joins the company from mini-excavator manufacturer Takeuchi where he was responsible for establishing its dealer network across North America. He has more than 25 years’ experience in the construction equipment industry and has worked for Snorkel in the past.

Steve Watts
Steve Watts

He was regional manager for the South-East from 1997 to 2001when it was still owned by Omniquip. In his new role he will be based in California and be responsible for developing new distribution channels and markets in the USA, working alongside George Fitchett, Snorkel's vice president of strategic accounts.

David Smith, president of Snorkel North America, said: "We are really pleased to welcome Steve back to Snorkel. Steve knows this industry inside out and he has a fantastic track record of developing new product distribution channels."

Watts added: "I am delighted to be back on the Snorkel team and re-joining some of my former colleagues, at a really exciting time for the company. The Snorkel product range has more strength and depth than ever before and I look forward to sharing these benefits with a new generation of Snorkel customers."
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